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Final Clip (From YouTube as loading on Tumblr is so slow)
As designers not only are we challenged to create products that are aesthetically pleasing, useful and long lasting but, as Dieter Rams said, “Good Design is concerned with the environment”. This idea is none so important than in todays world where companies place heavy emphasis on marketing products as environmentally friendly. But where is the line drawn? As designers we must help maintain this balance between design that is ‘concerned with the environment’ but at the same time is practical and long lasting. In my clip I look at this design idea through a surreal dream/nightmare sequence. In a world where everything is made environmentally friendly, nothing seems to function and companies compete to market their products as being more concerned with the environment than others.
